Michelle Vasquez

Strategic Consultant | Brand Storyteller | Marketing Leader

Raised in the small town of Uvalde, Texas, Michelle Vasquez has always been drawn to culture, people, and ideas. Her journey has taken her from South Texas to the vibrant streets of New York, the innovation hubs of San Francisco, and the artistic enclaves of Paris—each place deepening her appreciation for human connection and cultural nuance.

Michelle earned her bachelor's degree in political science from Stanford University, where she chose the major simply because she found it fun. That curiosity has been a through line in a dynamic career spanning marketing, brand strategy, and communications. With more than two decades of experience, she has worked with Fortune 500 companies and mission-driven organizations alike—including AT&T, Levi’s, Visa, Macy’s, Verizon, Kraft, Nestlé, Goldman Sachs, and UT Health San Antonio.

Her consulting work focuses on helping nonprofits and small businesses clarify their value, strengthen stakeholder engagement, and drive impact through insight-based storytelling and integrated go-to-market strategies. Known for her ability to surface meaningful insights, Michelle builds narratives that not only resonate but also move audiences to action. Her leadership style emphasizes long-term relationship building, cross-functional collaboration, and inclusive, community-centered innovation.

Michelle’s core strengths include brand positioning, communications planning, team training, and workshop facilitation. She is especially passionate about projects that bring together strategic thinking and service to others.

Outside of work, Michelle serves as a volunteer with the local chapter of the American Marketing Association and leads trainings at Big Brothers Big Sisters on cultural competency, volunteer orientation, and childhood development. She writes comedic sketches, journals regularly, and finds joy in cooking meals that bring people together.